Alexander Skogberg

UX, Web & Design

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Looking back at 2016 and looking forward to 2017

2016 was a challenging but great year for me in terms of work. It marked my first year at inUse, had me giving lectures all over Sweden, put me in a lead position in projects and broadened my skill set further.

Here’s some words about what happened, great things I noticed, personal achievements, stuff I learnt and what I’m looking forward to in 2017.

Designing for touch is essential for all screen sizes

Since I started working with Responsive Web Design back in 2012, I’ve been a strong advocate for Mobile First.

In 2016, it’s more important than ever to design Mobile First due to the changing nature of devices, their screen sizes and their different options for input.

Today, some smartphones are almost as large as some tablets. There’s also tablets that are larger than some laptops. We also have devices like the Microsoft Surface, which offers input from its touch screen as well as from an optional physical keyboard.

Then there’s the growing group of laptops with touch screens like the Microsoft Surface Book.

With a touch screen laptop like the Microsoft Surface Book, users can and will switch between using a mouse, keyboard and touch screen within seconds.

Designers need to design interfaces to support touch input, regardless of screen size.

Read all of Looking back at 2016 and looking forward to 2017.

Summary of An Event Apart: San Francisco 2016

On October 31 to November 2, the design conference An Event Apart was held in San Francisco. As usual, I followed the event on Twitter from my couch in Stockholm.

Golden Gate Bridge

Like every other time I was expecting useful new knowledge , tools and insights, but this time the event really outdid itself. So ridiculously much great stuff!

Here’s what I found most interesting.


Accessibility is something I’ve been fortunate to work with in projects such as Fejjan för alla (Facebook for people with deaf-blindness) and Tidning för alla (accessible news site).

Designing for and performing usability testing with people with various degrees of visual and hearing impairments is a humbling and eye-opening experience.

I’m glad accessibility was given so much attention at this An Event Apart conference by Derek Featherstone (@feather) in his talk, Extreme Design.

Next time I walk past Burger King, I’m stealing some straws for the inUse office.

This is exactly how I pitch accessibility.

Read all of Summary of An Event Apart: San Francisco 2016.

Forget about the headphone jack, try seeing the big picture

“What’s the shitstorm about this time?”, my classmate Simone asked as I gave him a tl;dr of Apple’s event on September 7.

I laughed hard at the fact that he knew there would be controversy without even having heard anything about the event. After all, Apple has a history of making bold changes to its product lineup only to be met with immediate heavy critique.

Some examples:

  • Removing the floppy disk reader for the iMac
  • Removing the optic drive and Ethernet port for the MacBook Air
  • Never supporting Flash on iOS
  • Not putting a memory card slot on the iPod
  • Not putting a physical keyboard on the iPhone

Read all of Forget about the headphone jack, try seeing the big picture.

How I write CSS

It takes one day to learn and a lifetime to master. Yes, I’m talking about CSS.

During my roughly six years doing web development, I’ve written some crappy CSS. Luckily, I’ve improved to the point that I feel confident writing this post.

So, here’s my advice on how to write CSS.

Use a preprocessor

If you’re a web developer, you’ve most likely heard about CSS preprocessors such as LESS and SASS.

SASS logo

In recent years, they’ve pretty much become standard from what I’ve seen at clients I worked with and colleagues I’ve talked to.

I started using SASS a few years ago and it still amazes me. It saves me a lot of time every day.

SASS is a scripting language that outputs CSS. It’s basically just like CSS, but turbocharged with features from object-oriented programming like methods, global variables, abstract classes, inheritance and so on.

Read all of How I write CSS.

What helped Försäkringskassan win best website in Sweden

Time for congratulations (and some bragging).

During this year’s From Business To Buttons conference by my employer inUse, I was told that Försäkringskassan’s new website had been voted number one in Sweden by Internet World.

A prestigious award. Congratulations Försäkringskassan!

However, I was ecstatic to hear that my lecture on Mobile First that I held for them (and which they video recorded) in December 2014 had been used as a checklist throughout the project.

Mobile First Lecture

It was such a great honor to hear that my input obviously had an impact on their success.



Much responsive Many CSS Very breakpoint So media query Such HTML Wow